JOSEPH CHAVEZ

JOSEPH CHAVEZ

Chino, CA • (909) 851-1637 • sjkjoe@mac.com
Portfolio: josephchavez.com | sjkjoee689.myportfolio.com

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PHOTOSHOP EXPERT | MULTIMEDIA TECHNICIAN | VISUAL DATA SPECIALIST

Highly experienced Photoshop specialist with over 20+ years in advanced photo editing, compositing, and color analysis across fashion, editorial, e-commerce, and media production. Proven ability to deliver high-volume, high-precision image assets with exceptional attention to detail. Experienced in workflow automation, dataset preparation, and visual quality evaluation—bringing both creative and technical expertise to support scalable production environments.

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CORE SKILLS

• Advanced Adobe Photoshop (Expert Level)
• Image Manipulation, Compositing & Retouching
• Precision Masking, Selections & Segmentation
• Color Correction & Color Management (RGB / CMYK / ICC Profiles)
• High-Volume Image Production Workflows
• Visual Quality Control & Image Evaluation
• Batch Processing, Actions & Automation
• File Management & Asset Organization
• Dataset Preparation & Annotation Support
• Adobe Creative Cloud (Premiere, After Effects, Lightroom, InDesign)
• Camera Systems: Sony FX6, Canon R5 C, Canon C300

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PROFESSIONAL EXPERIENCE

Senior Photo Retoucher / Multimedia Technician

Windsor – Santa Fe Springs, CA | 2020 – 2024

• Executed high-volume retouching for e-commerce assets, ensuring consistent color accuracy and visual quality across thousands of images.
• Performed advanced masking, compositing, and product cleanup for online catalogs.
• Identified and corrected image defects including banding, edge artifacts, and color inconsistencies.
• Maintained strict file organization and naming standards for scalable workflows.

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Associate Manager, Sr. Photo & Retouch Production

Forever 21 – Los Angeles, CA | 2013 – 2019

• Led photo retouching production for global campaigns and e-commerce platforms.
• Collaborated with cross-functional teams to establish visual quality standards and production guidelines.
• Managed high-volume asset pipelines while meeting tight deadlines.
• Optimized workflows using Photoshop Actions and batch processing tools.

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Color Analyst / Technician

Classic Litho – Torrance, CA | 2011 – 2013
Grafico – Santa Fe Springs, CA | 2005 – 2009
St. John Knits – Irvine, CA | 1999 – 2005

• Specialized in color correction, press checks, and print production accuracy.
• Ensured color consistency across digital and print platforms.
• Worked closely with art directors and production teams on high-end campaigns.

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Founder / Creative Director

Bad Habits Good Times Magazine – Pomona, CA | 2021 – Present

• Produced and edited all visual content including photography, retouching, and layout design.
• Built a multimedia platform reaching over 1 million views on Instagram.
• Directed photoshoots, managed digital assets, and created high-quality visual datasets.
• Developed workflows for consistent image production across print and digital formats.

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Podcast Producer / Visual Content Creator

Dos Chicano Podcast / East Side Story Podcast | 2022 – Present

• Produced and edited video/audio content for social media and streaming platforms.
• Created visual assets and promotional media using advanced Photoshop techniques.

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Filmmaker / Director of Photography

Independent Projects | 2023 – Present

• Producing a documentary on Pomona culture, colleges, and music.
• Created music videos using advanced compositing, lighting adjustments, and color grading.

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TECHNICAL EXPERTISE

• Photoshop: Layers, Masks, Blending Modes, Curves, Levels, Selections (Pen Tool, Channels, AI Select)
• File Formats: PSD, TIFF, PNG, JPEG, PDF
• Color Systems: RGB, CMYK, ICC Profiles
• Workflow Tools: Batch Processing, Actions, Template Systems
• Additional Tools: Illustrator, InDesign, Premiere Pro, DaVinci Resolve, After Effects

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KEY STRENGTHS

• High attention to detail in visual quality evaluation
• Strong problem-solving and troubleshooting skills
• Ability to manage high-volume workloads under tight deadlines
• Independent and collaborative work style
• Adaptable to new technologies, including AI-driven workflows

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EDUCATION

Coursework in Graphic Design, Photography, and Visual Communications
(Extensive professional experience equivalent to formal degree)

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PORTFOLIO

josephchavez.com
sjkjoee689.myportfolio.com/work

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SUMMARY FIT FOR ROLE

• ✔ 20+ years Photoshop experience
• ✔ High-volume production (Forever 21, Windsor)
• ✔ Expert in masking, compositing, color correction
• ✔ Workflow automation + asset organization
• ✔ Strong visual QA + defect detection
• ✔ Creative + technical hybrid (ideal for AI dataset work)

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